Sports & Fitness Reel

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Mainframe works with sports, fitness, and wearable technology brands to translate complex performance innovation into clear, compelling visual content. From advanced sensors and biometric data to training systems and performance metrics, we use design-led CGI and motion design to turn technical detail into confident visual language that feels grounded in real-world performance.

We help brands explain how their technology works, why it matters, and how it fits into everyday training and recovery through launch films, product explainers, performance explainer videos, data visualisation, interactive content, fitness content production, social, campaign visuals, and always-on content systems built to scale across platforms. The work is precise, cinematic, and grounded in design craft rather than hype, helping sports brand content cut through an increasingly saturated fitness landscape.

 
 

British & Irish Lions

Agency Partner

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Tokyo Giants

Direct to Client

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adidas zxflux

Agency Partner

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Yonex

Agency Partner

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Puma XS850

Agency Partner

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Dunlop Spin Boost

Agency Partner

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Nike Fuel Band

Agency Partner

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adidas Solar Boost

Agency Partner

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Nike.com

Agency Partner

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We partner closely with in-house teams and agencies at any stage of a project, shaping early ideas through to final delivery and bringing structure, visual clarity, and production experience to fast-moving fitness and sports tech environments where timelines are tight and content demands are constant.

See more or Contact us to discuss your ideas at any stage.

 
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